Thursday, July 10, 2008

Sister Sky Approved to Use "Made by American Indians" Trademark

Sister Sky, a certified Native American, women owned company has been approved by the Intertribal Agriculture Council to use the “Made by American Indians” trademark on the company’s herbal bath and body care products.

Sister Sky manufactures lotion, shampoo, conditioner and body wash at a production facility on tribal land. Principal partners are real life sisters, Monica Simeon and Marina TurningRobe, both enrolled members of the Spokane Tribe in Washington State.

“We are proud to say our product is made in Native America. Now we can display the trademark on our products. The trademark is a symbol of authenticity,” Simeon said.

The “Made by American Indians” trademark assists consumers in identifying authentic American Indian produced goods.

According to the United States Department of Commerce, as much as 20% of the estimated $1 billion spent annually on Indian goods is spent on fake imitations not produced by Native Americans.

“Sister Sky products are inspired by Native American herbal wisdom. Our unique formulas contain nature’s own healing herbs from the Earth. We tell the plant tradition stories on each product in a way that promotes cultural sharing, so the use of this trademark will validate to the consumer what they’re buying is real,” TurningRobe added.

The “Made by American Indians” trademark was registered with the U.S. Patent Office in January of 1995. The authority for licensing the use of the trademark is vested in the Intertribal Agriculture Council of Billings, Montana.

According to the Intertribal Agriculture Council, the “Made by American Indians” trademark should serve as an expression of tradition, culture and pride. Through increased use of the trademark on Indian products, Native American producers will begin to realize a larger market share while the consumer will gain a heightened awareness of the meaning of the trademark.

“When you see the “Made by American Indians” trademark on Sister Sky products in retail stores, you’ll know what you are buying is both unique and authentic,” said Simeon.

1 comment:

Amy Cooper said...

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